Adventuremark allows providers to demonstrate to their customers or users that the provider's arrangements for managing the potential risks of adventure activities have been inspected and found to meet the necessary standards of good practice in the adventure activity industry.
These are specified in the Adventuremark Provider Accreditation Criteria. Inspection against the Provider Accreditation Criteria can be provided by Adventure Activity Associates (the 'Direct Route') or by an AAIAC Approved Scheme.
Adventuremark applies to all adventure activities and to all age groups.
Providers of adventurous activities specifically interested in working with school or youth service parties should also look at the Learning Outside the Classroom Quality Badge website.